2025 was a giant leap forward for the UK’s best hot sauce subscription. This was the great reset. Let's get into it.
Prototype Club existed in one shape or another as a new product development platform for Singularity Hot Sauce. It was the secret behind the innovative and highly acclaimed range of hot sauces made by Singularity over many years. But all good times must come to an end, and so they did for Singularity.
But there was a plan for Prototype Club, and here's how it unfolded.
We had already proven that people craved new and experimental products. We spent years proving it, building a fanatic audience of people no longer willing to accept the same few styles of sauce found in supermarkets.
But more than that, we had proven there is a real desire to taste what's next.
Because hot sauce is still fun.
It's always been fun. If we forget that, we end up back with the few options available in the big shops. And if you’re here, we like to think you'd agree that nobody really wants that. Do we?
The demise of Singularity gave us a new focus. Many makers extract themselves entirely from the industry at that point. We’ve seen it happen for years to some absolutely incredible makers who shut up shop and went off to do something else. Make no mistake, running a hot sauce business is difficult. We know it all looks like a great laugh, but trust us, it’s a business at the end of the day. There are overheads and constant struggles you may well know little of. Business owners become very good at putting up a front to mask what goes on behind the scenes. Fighting big brands and big business for market position requires the hardest work of all, unless you’ve got very deep pockets.
So instead of taking defeat on the chin, we wanted to create some positivity and deliver an opportunity to UK hot sauce makers and fans alike. Because we’ve always cared about UK hot sauce and that won’t ever change.
We wanted to create a new route to market for sauce makers, to turn Prototype Club into a force for good in UK hot sauce. We also wanted to give the people what they really want—what they deserve. We wanted to give UK hot sauce makers and hot sauce fans the respect they deserve. And that’s where our mission was defined:
Empowering creators to deliver the future of hot sauce directly to the people who deserve it.
This required a fundamental change in how Prototype Club had operated. Instead of Singularity making all the sauce, we made the scene infinitely more exciting for everyone by opening the subscription box up to the very best makers in the UK.
We reset our box counter back to Box 01, invited three of the best sauce makers from across the UK, and got to work.
Makers get a new revenue channel and route to market. Most importantly, they get to re-stoke the fire that got them into hot sauce in the first place. Take a look through our back catalogue to see what we’re talking about. It’s imaginative, it’s wild, it’s considered — it’s the future of hot sauce. Most importantly, it’s fun.
Fans get sauces from their favourite makers they otherwise may never have experienced. They get these hassle-free, delivered every three months. They get the future of hot sauce, first. Fridge doors have never rattled in a more exciting way.
Prototype Club isn’t just the best hot sauce subscription box in the UK; it’s now become the most important one. We provide a platform to both deliver and receive the future of hot sauce. This is for the makers and the fans.
This is for you.
All hail the great reset.